Hello,
I'm Jing.

Lead Product Designer atYelp

Bringing strategic, systems-level thinking, identifying hidden opportunities, and designing scalable solutions. Building impactful products for the AI era by leveraging deep expertise in user engagement, user retention, and community building.

Selected Work · Yelp

0→1CommunityScale

Community Q&A

Designed and scaled a 0→1 community-driven contribution model across multiple product surfaces at Yelp. Q&A volume reached 10% of Yelp's review volume by Q1 2026.

View case study
EngagementSystems

Recognition & Motivation System

Reward and feedback systems that form contribution and engagement behaviors — closing the loop between action and identity.

View case study
CommunityCampaigns

Elite Ecosystem Experiences

Awareness campaigns, nomination flows, and ecosystem experiences reinforcing belonging and long-term retention.

View case study
IdentityEngagement

Year on Yelp

Reflection-driven experiences that reinforce user identity through personalized annual summaries.

View case study

Selected Work · Doc.ai

SaaSB2BHealthcare

SaaS Web Design

Smart Omix

End-to-end product design for a decentralized clinical research platform — from user stories and flows to a scalable interface supporting researchers and participants.

View project
Design SystemMaterial UI

Design Systems

Design System

Built a design system on top of Material UI, establishing brand consistency, component governance, and engineer-ready documentation using Storybook and Chromatic.

View project