Hello,

I'm Jing.

I'm a Lead Product Designer at Yelp

Specializing in consumer products and community ecosystems.

I lead work from early strategy and validation through launch and growth.

I design experiences to turn participation into lasting engagement.

Selected Work · Yelp

Community Q&A

Conceived, validated, and scaled a new community contribution model that expands UGC, keeps local content fresh, and supports SEO and AI-powered experiences.

Community ProductsGrowthConversational UX

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Recognition & Motivation System

Designed a connected system of feedback, recognition, and progress that encourages contributors to return and deepen their participation.

EngagementRetentionSystems Design

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Elite Ecosystem Experiences

Improved the journey from awareness and nomination to status development, strengthening the funnel of growing Elite community.

CommunityIdentityLifecycle Design

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Year on Yelp

Created a personalized reflection experience that celebrates individual impact and reinforces long-term contributor identity.

PersonalizationRetentionIdentity

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Selected Work · Doc.ai

SaaS Web Design

Smart Omix

Led end-to-end product design for a clinical-research SaaS platform, translating complex workflows into a cohesive web and mobile experience.

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Design Systems

Design System

Built a Material UI-based design system with shared components, governance, and engineer-ready documentation for Doc.ai’s SaaS products.

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